Futura x InMobi x UGC Ninja: How Data Privacy Rules Shape Game Publishing and Marketing
A joint session with InMobi and UGC Ninja on how data privacy rules shape mobile game publishing and marketing.
“How personal data rules affect mobile game publishing and marketing?”
We talked about how data collection regulations work today, what developers and marketers need to know, and how to stay honest — with both your audience and the law.
On stage:
- Alexandra Kurdyumova — Co-founder of Futura
- Alina Davlenshina — Head of Futura Digital
- Keshav Bajaj — Performance Sales, InMobi
- Olga Rogozhnikova — CBDO, UGC Ninja
It was a lively conversation filled with practical insights, real-world cases, and a few Valentine’s vibes :)
Big thanks to everyone who joined us — for your questions, your energy, and your openness.
We’re looking forward to seeing you again at future events and new formats!
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