Global Reseller Agreement for 3D Animation Software

Client

Large gamedev company developing 3D animation software

Challenge

A developer of advanced 3D animation software was preparing to scale its global distribution through third-party resellers across Cyprus, the EU, and beyond. The client needed a single legally robust template that could anchor partner relationships across multiple jurisdictions while protecting its core technology and brand. The commercial stakes were material — the contract value exceeded USD 700,000 — and the exposure spanned IP enforcement, cross-border tax treatment, export control, and reseller performance management. Without a scalable framework in place, every new reseller deal carried the risk of inconsistent terms, IP leakage, and compliance gaps in markets the client did not control directly.

Solution

We built a single reseller framework covering every commercial and regulatory angle of global distribution:

  1. Reseller agreement template — drafted a detailed template covering licensing terms, distribution mechanics, marketing rules, and sales conditions, structured for repeat use across multiple jurisdictions.
  2. IP, brand, and confidentiality protections — embedded dedicated clauses preserving the client's control over its technology and brand, with confidentiality and anti-dilution mechanics calibrated for third-party partners.
  3. Tax and export control coverage — built in compliance hooks for tax treatment and export control requirements, so the template could move into new markets without bespoke rewrites.
  4. International risk assessment — conducted a structured legal review of cross-border exposure, from IP enforcement and tax implications to international trade restrictions, mapped against the client's distribution plan.

Result

The client received a scalable legal framework for expanding its reseller network across Cyprus, the EU, and further markets while retaining full control over its IP and brand.

With a unified template and risk map in place, the client moved into reseller negotiations from a position of strength — ready to grow internationally without renegotiating core protections for every new partner.

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